How Did EOS Outsell Chapstick?

EOS is a name that you’ve probably heard mentioned a time or two in the past year or two. The Lip Balm Company first began selling their lip balm in 2008 at Walgreens pharmacies. Cosmopolitan and Elle magazine editors noticed the product, and before anyone knew what was happening, the orb-shaped lip balms were being sold at Walmart, Ulta and Sephora and even Target. Everyone knew the EOS lip balm was incredible, but few had any idea of just how big the brand and product would become.

Today, seven short years after this incredible start, EOS sells more lip balms than Chapstick. That is something to brag about, considering that, for over 100 years, Chapstick has been the top-selling lip balm on the market. How did the underdogs achieve such greatness in such a short period of time?

First, EOS listened to their customers and created the product they wanted. Chapstick hadn’t made any product changes since the start, and while everyone knew the product worked, they wanted something new. Second, they created a product that used natural ingredients, since they heard so many say this is what they want. Third, they kept the product reasonably priced, but enhanced options by providing eight fun flavors for users to choose from. Fourth, the brand targeted their product to millennials, using a variety of marketing techniques and tools to reach their audience, including a commercial and promotion with Ked’s shoes!

Evolution of Smooth (https://evolutionofsmooth.com/lip-balm.html) is changing the way that women care for their lips. The brand has proven that it is okay to do something original and set new and exciting trends! Move over, Chapstick, EOS is in town.

 

The Revolution For The Evolution of Smooth

Did you know that lip balms are some of the most popular oral care products on the market? These small devices pack a powerful punch as they provide plenty of beneficial ingredients to sore chapped lips. Have you ever heard of the brand named “Evolution of Smooth?” This brand has created a stir in this exclusive community thanks to it’s myriad of attributes. EOS lip balm or Evolution of Smooth is the brand to beat, but with moving over 1 Million units on a weekly basis, it’s easier said than done. The wide variety of flavors also help to set it apart from it’s competitors. EOS offer some of the best blended flavors of any lip balm in history. The list below is some of the more popular flavors that are helping to drive sales upward.

  • Strawberry Sorbet
  • Blackberry Nectar
  • Blueberry Acai
  • Medicated Tangerine
  • Sweet Mint
  • Coconut Milk
  • Pomegranate Raspberry
  • And many more

EOS lip balm is the epitome of what a great product should be as it provides it’s users with beneficial vitamins, antioxidants, shea butter, and jojoba oil. These natural ingredients heals sore, dry, or chapped lips with simply a swipe of across the lips. Many famous entertainers are customers of the brand as well. Christina Aguilera, Miley Cyrus, Demi Lovato, Hilary Duff, and Kim Kardashian have all been seen using these lip balms on a regular basis.

As of today, Evolution of Smooth Lip Balms have been flying off store shelves rapidly, which has given it the title of “the best selling lip balm in the nation,” and that’s a fact. EOS lip balms are also available on eBay.

For more information click: evolutionofsmooth.com

http://www.racked.com/2014/10/31/7571165/eos-lip-balm

http://www.ulta.com/smooth-sphere-lip-balm?productId=xlsImpprod3490245

 

WEN by Chaz, Innovative Salon Style Hair Care at Home

There are hundreds of hair care products to select from on the market. Shampoos, conditioners, oils, leave-in conditioners, heat protectant sprays, gels, styling creams and hair sprays, are all products highly sought after by women seeking to clean, moisturize and feel good about their hair. Many women feel that great hair enhances their youth and beauty, therefore, women want a brand that meets their expectations.

Brand name Wen hair by Chaz, formulated by Chaz Dean, are especially desired products for the polished results women like to achieve. Driven by his passion as a stylist, Chaz Dean has helped numerous Hollywood celebrities like Brooke Shields, and Vitoria’s Secret model Lindsay Ellingson achieve perfect hair for events and shows. His product line WEN by Chaz is a cleansing conditioner that combines shampoo, conditioner, deep conditioner, detangler and a leave-in conditioner; five products in one.

WEN’s Cleansing Conditioner innovative formula cleans without lathering harsh sulfates. Botanicals and herb ingredients clean without leaving residues on your scalp or hair producing stronger, fuller, shinier and softer hair. WEN Re Moist Intensive Hair Treatment’s formula is made to strengthen color treated, and damaged hair. Further, WEN Nourishing Mousse controls fly-a-ways, adds body and hold without chemicals that cause a sticky residue that may be the reason for dry hair and scalp.

WEN by Chaz simplifies the beauty process and the time it takes to achieve it. And, WEN de-clutters the products in your cabinet. Hair is as unique as each woman is matchless. And while you may not be able to have Chaz Dean style your hair personally, you may get that salon hair care look with WEN by Chaz at home. To learn more visit the brand’s Wikipedia page.

http://www.sephora.com/healthy-hair-care-kit-P374589

A Bottle of WEN, A Hair Diary And Hair Selfies For One Beauty Blogger

The Wen hair care system is known around the globe, and it has basically transformed the way we look at drugstore shampoos and conditioners. WEN is different, a one-bottle product that shampoos, conditions, de-tangles and deep conditions hair back to greatness without the damaging lather. West coast stylist Chaz Dean invented the system, because it was natural, healthy and delivered strong, shiny locks. See product link: http://www.wen.com/chaz-dean.html.
Bustle.com blogger Emily McClure had seen the famous infomercials showing stars with big, bouncy hair, and she wanted the same. So, Emily decided to begin her own 7-day WEN hair challenge, keeping a hair log with hair photos for her readers.

Emily chose the Sephora FIG cleansing conditioner for its extra moisturizing formula. She used WEN in the morning for her daily wash and was delighted how her hair was starting to look. Her selfies showed glossy, smooth locks with zero frizz as she blow-dried and styled her hair.

WEN has been made differently from lather shampoos. It’s okay and encouraged to used a lot of it to get superior results. For medium length hair like Emily’s, 16-24 pumps of product is suggested. Emily thought that was “actual insanity,” so she used only 10 pumps each time.

As Emily went through her 7-day hair journey, she decided to try using WEN at night, but her hair was flat when she awoke. Another time, Emily was late for work and busy, so she skipped the AM WEN wash, and her strands went limp and greasy.

Once she returned to the easy, daily WEN routine, her hair looked beautiful and shiny, and her hair photos prove the method works.

Emily admits she’s a bit hair lazy for a WEN daily wash and suggested her readers only use WEN if they can follow the program to a tee.

WEN Hair Care products are also available here: http://www.ebay.com/bhp/wen-hair-care

Can Wen by Chaz Save Women From The Terrible Fate Of Shedding Hair?

Shedding hair is a major problem for women with thin hair, and they struggle with this problem every day. Wen hair is a new shampoo and conditioner that is supposed to help, but a woman has to test it in real time to see if it works. WEN Hair was put to the test by a writer who chose to take pictures of what happened when she used the shampoo.

The woman showed her very thin hair before she got in the shower, and any reader can easily sympathize with her because it is clear that her thin hair is going to cause problems. There are a lot of women who have hair falling out in the shower, and they are using mountains of shampoo like the writer here did. She was concerned that only a small dollop of shampoo was going to do the job.

She even took facebook pictures of the lather that she got from the shampoo, and it covered all her hair. She was her hair as normal, and she did not feel any different than she does any other time when she washes her hair. She found out that she was washing her hair with a much more gentle product, and she did not have to worry about her hair falling out or shedding because the product is made to help soothe hair instead of attacking it with chemicals.

The WEN hair by Chaz Dean shampoo helped make her hair look great, and it proved to her that she can wash her hair safely again. She showed that her hair was not shedding, and she showed that her hair came out right when she was done drying and styling it. Any women who wants to make a change to her lifestyle should try Wen hair just once.